Deloitte: Retail outlook 

Goal
Create a concept for our Retail outlook event and up express union station captivation. The report we are promoting is about analytics and the path to purchase. The colours are bright like retail advertising and the icons are broken up like a path to purchase in the union station captivation.

Deliverables
Hero image creation and artwork for the upexpress station environmental graphics

Role
Art Director/Graphic Designer: Donna Graff-Smith, RGD